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Belonging • Innovation • Placemaking

Waterloo Region is full of ideas worth celebrating. City of Waterloo would like to showcase and celebrate the artists, collectives, companies, and organizations that make our region so vibrant.

Since 2016, City of Waterloo has hosted an annual culture summit, Amplify. Each and every year, the community has participated and gathered to hear inspiring stories of creativity, collaboration, placemaking, and innovation. Many of these stories have come from artists, administrators, and creative entrepreneurs working in our community.

If you have a project, concept, program, or success that you would be willing to share, we would be in interested in hearing from you. City of Waterloo is currently accepting proposals for the peer to peer sessions at Amplify 2019. The Amplify Culture Summit will be held at the Centre for International Governance Innovation on October 23, 2019. This full day summit will bring together community leaders, artists, makers, organizations, and administrators for a day of learning, sharing, and networking.

Submissions should focus on projects that use the arts to create place, promote belonging, and offer innovative use of resources, technology, programs, or partnerships.

Why present?

  • Celebrate creativity and innovation in Waterloo Region;
  • Share leading practices of cultural development;
  • Expand your professional network;
  • Forge new partnerships to expand the sector;
  • Influence local cultural development by sharing your inspiring stories.


Presentation categories:

Session #1: Belonging

Proposed topics could include:

  • partnerships between culturally diverse communities, artists, non-profit groups, schools, libraries
  • promoting  culture and heritage
  • preserving Indigenous cultural heritage
  • youth engagement
  • multiculturalism
  • audience outreach and development
  • cultivating strategic allies
  • responding to the Truth and Reconciliation Commission Report
  • creating more inclusive cultural spaces
  • breaking down barriers of belonging  

Session #2: Innovation

Proposed topics could include:

  • innovation in marketing and promotions
  • cultural tourism
  • celebrating arts and heritage
  • the case for culture
  • social media
  • cultural mapping
  • employing Geographic Information Systems (GIS)
  • cultural facility planning
  • succession planning
  • building organizational capacity
  • grant programs
  • non-profit governance models
  • technology and new media
  • the use of technology in creation or promotion of culture

Session #3:Placemaking

Proposed topics could include:

  • innovative heritage
  • visual and performing arts programs
  • cultural tourism
  • Culture Days
  • festival planning and facilitation
  • arts programs that promote social cohesion
  • volunteer engagement
  • sponsorship or funding
  • animating outdoor spaces
  • plaza and park development
  • public art in transit infrastructure
  • assembly spaces
  • cultural districts


Further Details:

  • Sessions are 30 minutes including Q & A (the session timing will be confirmed with the successful presenter)
  • Submissions will be reviewed by a jury, and evaluated on connection to the summit’s themes. Consideration will be given to ensuring a geographic diversity and community size
  • Presenters will be profiled on the summit webpage and social media


 To Apply:

  • Submit your proposal before, July 22, 2019 by 9 a.m.
  • Proposals should include:
    • working title and an abstract of 200-250 words
    • the intended format of the presentation
    • presenter’s full name and email address
    • presentation category



July 22, 2019          Deadline to submit proposal

August 19, 2019      Successful applicants notified

October 23, 2019     Presentations at the summit


About Amplify:

Organized by City of Waterloo, Amplify is a full day summit celebrating creativity and innovation in Waterloo Region. 

Amplify gathers researchers, artists, designers, and creative industry members to showcase cutting-edge ideas that explore the fusion between art and technology. Participants will discover a unique opportunity for knowledge sharing, networking, and community building.


  • Date: October 23, 2019
  • Time: 10 a.m. to 5 p.m.
  • Location: Centre for International Governance Innovation (CIGI), 67 Erb Street West, Waterloo

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